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Siddha Remedies
Role
Head of Sales and Marketing (contract)
Year
2020-2021
Location
Los Angeles, CA
(Remote)
Links
My responsibilities:
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Bring a fresh perspective to an heirloom, veteran-owned brand
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Manage a national sales team of brokers in 38 states
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Develop multi-channel influencer marketing strategy
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Develop seasonal campaigns
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Execute photo and video shoots
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Develop email marketing campaigns
Selected Projects
Siddha Chocolate Spring Campaign
To help promote the newly launched Siddha Chocolate throughout the warmer months, we executed a beachy, free-spirited photoshoot that showcased 'a chocolate bar for every mood.'
Influencer Partnerships
Coordinating partnerships with influencers across the US, we developed an influencer marketing strategy to promote online and in-store sales of three product lines.
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